Hire a Press Release Writer Who Knows How to Turn Company News into Real Media Coverage
Stop distributing bland, self-serving corporate announcements that journalists immediately delete. Get newsworthy, professionally crafted AP-style press releases designed to earn media pickup, backlinks, and public attention.
Why Most Press Releases Fail—and How to Craft Releases Journalists Actually Read
Journalists, editors, and industry reporters receive hundreds of press releases in their inboxes every single day. The vast majority are deleted within three seconds because they are blatant sales pitches disguised as news, filled with empty corporate jargon like "revolutionizing the industry" or "delighted to announce."
A successful press release is written from a journalist’s perspective. It understands the news cycle, follows strict Associated Press (AP) style, leads with a compelling news hook, provides verified data, and includes authentic, quotable executive commentary that reporters can paste directly into their stories.
With over 13 years of business journalism and PR writing experience, I craft compelling, wire-ready press releases for product launches, funding rounds, executive appointments, strategic mergers, and corporate milestones. Every release is engineered for maximum media pickup and search visibility.
Press Release Writing Services & Announcement Types
High-impact media writing tailored for news wire distribution, digital PR, and journalist outreach.
Product Launch & Major Feature Announcements
Compelling news releases highlighting new software platforms, consumer products, or enterprise solutions with clear user impact.
Funding Round & Investment Announcements
High-profile announcements for Seed, Series A/B/C, or private equity rounds detailing lead investors, valuation, and expansion plans.
Strategic Partnerships & Mergers & Acquisitions (M&A)
Joint press releases articulating the strategic synergy, customer benefits, and commercial vision of business alliances.
Executive Appointments & Leadership Additions
Professional announcements celebrating new C-suite hires, board additions, or advisory appointments.
Awards, Certifications & Corporate Milestones
News releases celebrating industry accolades, SOC 2 / ISO compliance certifications, or major user milestones.
Media Pitch Emails & Press Kit Copy
Tailored 150-word email pitch angles designed for PR teams to send directly to targeted trade journalists and editors.
Who Needs a Press Release Writer?
Essential for companies wanting credible public visibility and digital PR momentum.
Funded Startups & Emerging Scaleups
Companies announcing funding rounds or product launches looking to establish immediate market presence and investor prestige.
PR & Communications Agencies
Agencies with active client news cycles that need dependable, AP-trained writers who deliver flawless drafts on tight deadlines.
Established B2B & Public Enterprises
Corporations needing compliant, precise announcements for quarterly milestones, acquisitions, or sustainability initiatives.
E-commerce Brands & Retailers
Consumer brands launching new seasonal lines or innovative products needing media buzz and influencer attention.
Why Work with Falguni Bhatt for Press Releases
Journalistic discipline combined with modern SEO and digital media savvy.
Trained in Associated Press (AP) Journalism
Flawless adherence to AP style guidelines, dateline conventions, capitalization rules, and inverted pyramid structures.
Finding the Real "Hook" in Any Story
The skill to look past routine corporate milestones and identify the compelling angle that will make editors pay attention.
13+ Years of Cross-Industry PR Experience
Deep familiarity with what editors look for across technology, healthcare, finance, legal, and consumer sectors.
Wire-Distribution Formatted & Optimized
Delivering copy formatted specifically for PR Newswire, Business Wire, PRWeb, or GlobeNewswire character limits.
Fast Turnarounds for Breaking News
Urgent announcements, crisis updates, or surprise acquisitions can be drafted and polished within 24 to 48 hours.
Authentic, Non-Cliche Quotes
Crafting executive quotes that sound human, insightful, and strategic—never generic or robotic.
Our Press Release Writing Workflow
A disciplined, fast-moving process built to match the speed of modern media news cycles.
News Discovery & Angle Extraction
We review your announcement details, target media publications, launch embargo dates, and primary news hook.
Structure & Headline Formulation
Developing an irresistible, SEO-aligned headline, sub-headline, and an opening lead paragraph answering Who, What, Where, When, and Why.
Full AP-Style Manuscript Drafting
Drafting the complete release: background context, verified metrics, executive quotes, and standard corporate boilerplate.
Review, Legal & Stakeholder Verification
Polishing drafts with your marketing, legal, or investor relations teams to ensure 100% factual and commercial accuracy.
Wire-Ready Delivery & Media Pitch Pack
Delivering the finalized release with suggested anchor links, multimedia captions, and email pitch templates for journalists.
The Lasting Business Value of a Professional Press Release
Build permanent public record authority and digital media presence.
Earning Organic Media Coverage & Interviews
A well-crafted release gives journalists everything they need to write an organic story or request an executive interview.
Permanent High-Authority Backlinks
Wire syndication and organic media coverage generate high-DR backlinks that significantly boost your site domain rating.
Validation for Investors & Enterprise Clients
Prospective investors and enterprise buyers regularly review company press releases to gauge financial health and momentum.
Digital Footprint & Google News Inclusion
Optimized press releases index rapidly on Google News, capturing immediate search visibility for your brand name.
Related Specialist Services
Complementary writing and content strategy services to power your full marketing funnel.
Frequently Asked Questions
Clear answers to common questions about hiring, collaboration, and project deliverables.
What is the standard length of a professional press release?
A standard professional press release ranges between 400 and 700 words. Anything shorter lacks sufficient context and quotes; anything longer overwhelms busy reporters. The goal is concise, high-density newsworthiness.
Do you distribute the press release, or do you only write the copy?
I specialize in the strategic writing and AP-style formatting of the release. You or your PR team can distribute the finalized release through wire services like PR Newswire, Business Wire, PRWeb, or directly pitch it to targeted journalists. I provide media pitch email templates to assist your outreach.
What information do you need from me to write a press release?
The core details of the announcement (what is happening, when, and where), why this matters to the industry or customers, any specific data points or funding amounts, and names/titles of executives to be quoted.
Can you help us draft a press release on a tight deadline?
Yes. Urgent announcements (such as unexpected funding closes, acquisitions, or time-sensitive product drops) can be accommodated with 24-to-48 hour rush delivery.
What makes a press release headline successful?
A great press release headline is clear, specific, and news-driven—never vague or clickbaity. It includes the company name, the decisive action or achievement, and the primary benefit or scale (e.g., "Company X Raises $15M Series A to Accelerate Automated Supply Chain Logistics").
How do you handle joint press releases involving partner companies or investors?
Joint press releases require diplomacy and alignment. I draft balanced releases that give equal prominence and complementary quotes to both parties, managing revision feedback so all corporate stakeholders are satisfied.
Ready to Announce Your Next Major Milestone to the World?
Commission polished, newsworthy AP-style press releases that capture journalist attention and build brand authority.